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28 Sports in 28 Minutes!


The video "continue" captures activities on levels that are neither too extreme nor too basic.
Reprinted from PN March 2011

A new video introduces viewers to 28 adaptive sports in 28 minutes.

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How does a person with a new or existing spinal-cord injury (SCI) find information about adaptive recreation? That was the question University of Utah media specialist Stan Clawson and SCI medical director Jeffrey Rosenbluth asked each other in 2001.

The powerful impact of adaptive recreation on a person’s life was undeniable—but, equally undeniable, was the large variability in how the topic of recreation was introduced during the process of SCI rehabilitation. With increasingly shorter stays, people with SCI were often not prepared, mentally or physically, to hear about adaptive recreational activities until well after discharge from the rehabilitation hospital. Once he/she left rehab, it was often quite difficult to acquire the type of information that would help the person make steps to regain an active lifestyle.

Clawson and Rosenbluth believed the most powerful way to experience the promise of recreational rehabilitation was through a visual medium. Video seemed the easiest and least intimidating way to begin the discussion of adaptive recreation. While certainly many adaptive recreation programs were available to experience in person, individuals often failed to connect with these programs because the gap was too large from imagining recreation to participating in real events without a visual reference point.

Many rehabilitation centers had a selection of recreational opportunity videos, but often these represented only a fraction of available recreational opportunities, were of inconsistent quality, were (collectively) too long to view during rehabilitation, and were cost prohibitive for people to acquire.

Clawson and Rosenbluth were fortunate to be able to address these issues through a generous Paralyzed Veterans Education Foundation grant for a new film highlighting adaptive recreation.

The DVD packaging says it all: Continue is 28 sports in 28 minutes. People with SCI play in Utah, Idaho, California, and Belize. This high-definition project shows the specialized equipment that removes any barriers to participation after paralysis. Beautiful scenes and an original soundtrack help change the focus from disability to endless opportunity.


Originally intended to people with new injuries, "continue" can be appreciated by anyone who wants to see how few limitations exist for recreation after spinal-cord injury.

The video intends to leave its viewers with many questions and a desire to get them answered. Originally intended for people with new injuries—a positive image of life and recreation burned into visual memory to be accessed when ready—Continue can be appreciated by anyone who would like to see how few limitations exist for recreation after SCI. Free and wide distribution will enable rehabilitation professionals to use “continue” as a standard educational tool, ensuring individuals throughout the world will know what is possible.

The Continue project demonstrates recreational activities as an important component to active living and quality of life for individuals with SCI. The video captures an extensive number of common and not-so-common recreational activities as performed by people with diverse recreational backgrounds, not professional athletes.

Activities depicted in Continue include:

- Wheelchair racing

- Handcycling

- Off-road cycling

- Horseback riding

- Kayaking

- ATV riding

- River rafting

- Swimming

- Scuba diving

- Water-skiing

- Personal watercraft riding

- Martial arts

- Alpine and nordic skiing

- Snowmobiling

- Golf

- Archery

- Fishing

- Pool

- Virtual skiing

- Bowling

- Tennis

- Sailing

- Quad rugby

- Climbing

- Sled hockey

- Surfing

- Basketball

The video shows activities enjoyed at a level that is neither too extreme nor too basic and is carefully crafted, from a time perspective, to capture this full complement of activities while still being viewable in a single sitting. It highlights male as well as female participants of varying ages, ethnicities, and SCI levels.

The film makes every attempt to incorporate the highest production values and standards common to the television and film industry, delivering a project that looks far richer than its budget might suggest. The video was designed to evoke an emotional response through the use of artistic imagery and a high quality musical soundtrack using Utah-based professional musicians.

The project was not assembled in a documentary style and has no descriptions, narration, or captions. The beauty and excitement of adaptive recreation is captured in what could best be described as a long-form music video.

The target audience for the project is, simply, all people with SCI, their friends, family, healthcare providers, PVA members and donors, and anyone with even the slightest curiosity regarding adaptive recreation and sports.

The video’s goal is to appeal to people at many levels, whether it is an appreciation of the videography and the scenery or the equipment, sports, music, or participants.

The film aims to become the standard adaptive sports educational and promotional video in the recreational rehabilitation community. In order to achieve this, the project had to not only find viewers with SCI but also eliminate the monetary and logistical barriers that would prevent its viewing. To that end, Continue is being distributed for free to all Department of Veterans Affairs VA medical facilities and all rehabilitation centers serving people with SCI. To account for those living in rural areas and a general trend toward viewing media online versus physical media, “continue” is also available for free and in its entirety on the Internet so anyone will be able to watch it.

A considerable amount of material did not make it into the final project. Clawson and Rosenbluth will look to incorporate that footage into future videos that will devote more time and provide more information on individual sports than was permitted in this introductory project.

You can view Continue at any time at http://vimeo.com/10309216. The film will play in standard and high definition and can be embedded in any individual or organization website.

For more information on the project, including how to acquire low-cost DVD copies, contact Terry Chatterton at Terry.Chatterton@hsc.utah.edu.

Contact: PVA Research, 800-424-8200.

 

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28 Sports in 28 Minutes!

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